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Sarah and some friends were eating at a local taco restaurant last week. All of Sarah's friends put Sriracha on their tacos and raved about how great it tasted. The next time Sarah went to the grocery store, she purchased a bottle of Sriracha. Sarah's buying decision was influenced by:

a.personality influences.
b.psychological influences.
c.situational influences.
d.social influences.

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Answer:

The correct answer is d.social influences.

Explanation:

Social influence is a social psychological process in which one or more people influence the behavior, attitude, feelings, opinion and / or attitudes of others. In this process, factors such as persuasion, social compliance, social acceptance and social obedience are taken into account.

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